This Privacy Policy describes how ProjectRza LLC, operating as Leverage Generation ("we", "us", "our"), collects, uses and discloses your information when you visit leveragegeneration.ai and its subdomains, subscribe to our emails, or buy one of our products (together, the "Service").
By using the Service you agree to the collection and use of information in accordance with this Policy.
We collect your name and email when you subscribe or buy, and standard usage data when you browse. We use advertising and analytics cookies, including the Meta pixel and Microsoft Clarity. We do not sell your personal data. Card details never touch our servers — Stripe handles them. You can unsubscribe or ask us to delete your data at any time by emailing [email protected].
Interpretation and definitions
Capitalised terms have the meanings set out below.
- Company — ProjectRza LLC, operating as Leverage Generation.
- Personal Data — information relating to an identified or identifiable individual.
- Usage Data — data collected automatically by using the Service, such as pages viewed and time spent.
- Cookies — small files placed on your device that record information about your browsing.
- Device — any computer, phone or tablet used to access the Service.
- Service Provider — a third party that processes data on our behalf.
- You — the individual using the Service, or the entity on whose behalf that individual is using it.
Information we collect
Personal data you give us
- Name and email address, when you subscribe to The +1 Press or place an order.
- Billing details necessary to complete a purchase. Card numbers are entered directly into Stripe's payment fields and are never stored on or transmitted through our own servers.
- Anything you choose to include when you reply to one of our emails.
Usage data collected automatically
- IP address, browser type and version, device type and operating system.
- Pages visited, time and date of visit, time spent on pages, and referring source.
- Whether you opened or clicked an email we sent you.
Cookies, tracking and advertising
We use cookies and similar technologies to operate the Service, understand how it is used, and measure our advertising.
| Purpose | What it does | Can you refuse it |
|---|---|---|
| Essential | Keeps the site working — pages, forms, cart and checkout. | No; the Service will not function without these. |
| Analytics | Tells us which pages are read and where people leave, including Microsoft Clarity session recordings and heatmaps. | Yes, via your browser settings. |
| Advertising | The Meta pixel, which measures whether an advertisement led to a visit or purchase, and lets us show advertisements to similar audiences. | Yes, via your browser settings and your Meta ad preferences. |
The Meta pixel. We use Meta's advertising tools on this site. When you visit, the pixel may send Meta information about that visit, including your IP address and the pages you viewed, so that we can measure our advertising and reach comparable audiences. Meta processes that information under its own terms. You can review and adjust how Meta uses your data in the ad preferences of your Facebook or Instagram account.
Microsoft Clarity. We use Microsoft Clarity to understand how visitors use our site, through behavioral metrics, heatmaps and session replay. Clarity records things like clicks, scrolling and mouse movement. It is set to mask what you type into forms, so your name, email and phone number are not visible in recordings, and card details never pass through it. Clarity uses first- and third-party cookies to collect this data. For more on how Microsoft collects and uses your data, see the Microsoft Privacy Statement.
Most browsers let you refuse cookies or alert you when one is set. If you refuse non-essential cookies, you can still use the Service, though some parts may not work as intended.
How we use your information
- To deliver what you bought — sending your files and the emails that accompany them.
- To operate and maintain the Service, including monitoring usage to detect and fix problems.
- To contact you by email about your order, your subscription, or changes to the Service.
- To send you The +1 Press and news about new guides, where you have subscribed. Every email carries a one-click unsubscribe link.
- To measure and improve our advertising, including understanding which advertisements lead to purchases.
- To meet our legal obligations, including tax and accounting requirements.
Who we share it with
We do not sell your personal data. We share it only with the Service Providers who make the Service work, and only to the extent they need it:
| Provider | What they handle |
|---|---|
| Stripe | Payment processing. Card details are collected by Stripe directly. |
| HighLevel | Our website, checkout, contact records and email sending. |
| Mailgun | Delivery of transactional and subscription email. |
| Cloudflare | Domain, security and content delivery. |
| Meta | Advertising measurement and audience matching, as described above. |
| Microsoft | Session recordings and heatmaps through Microsoft Clarity, as described above. |
We may also disclose your information in a business transfer (a merger, acquisition or sale of assets), to affiliates, or where you have given us your consent to do so.
Retention
We keep your personal data only as long as necessary for the purposes set out in this Policy, and as long as we are required to for legal, tax and accounting obligations. Purchase records are generally retained for seven years for tax purposes. Subscription records are kept until you unsubscribe, and for a short period afterwards so we can honour your request.
Transfer of your data
We operate in the United States, and our Service Providers may process your information in countries other than your own, where data protection laws may differ. By using the Service you consent to that transfer. We take reasonable steps to ensure your data is treated securely and in line with this Policy wherever it is processed.
Disclosure for legal reasons
We may disclose your personal data where required to do so by law, or where we believe in good faith that disclosure is necessary to comply with a legal obligation, protect our rights or property, prevent or investigate possible wrongdoing, protect the personal safety of users or the public, or defend against legal liability.
Security
We use commercially reasonable measures to protect your personal data, including keeping payment card handling entirely within Stripe. No method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
Your rights
Depending on where you live, you may have the right to request access to the personal data we hold about you, to have it corrected or deleted, to object to or restrict how we process it, to receive a copy in a portable format, and to withdraw consent at any time.
Residents of Colorado, California and certain other states have specific rights under state privacy law, including the right to know what personal data is collected and the right to request deletion. We do not sell personal data or share it for cross-context behavioural advertising as those terms are defined under California law.
To exercise any of these rights, email [email protected]. We will respond within the period required by applicable law. We will not discriminate against you for exercising a right.
Children
The Service is not directed to anyone under 18, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, contact us and we will delete it.
Links to other websites
The Service contains links to sites we do not operate. We are not responsible for the content or privacy practices of any third-party site, and we encourage you to read the privacy policy of every site you visit.
Changes to this Policy
We may update this Policy from time to time. We will post the revised version on this page and update the "Last updated" date above. Changes are effective when posted. Where the change is significant, we will tell subscribers by email.
Contact us
Questions about this Policy, or about the data we hold on you:
- Email: [email protected]
- ProjectRza LLC, operating as Leverage Generation
This Policy describes our actual practices as of the date above. It is not legal advice, and it has not been reviewed by an attorney.